Desert Rock Winery
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Desert Rock Winery is Scottsdale, AZ's newest and hottest winery and wine tasting room! Equipped with numerous barrels or various blends of wines, customers get to see the start and finish of our exquisite wines. Originally based out of Sonoma Valley, CA, Hoffman Family Cellars, recently relocated to Scottsdale to bring a new lifestyle and hot spot to the most upscale location in the Valley of The Sun. Our location is private enough for all kinds of events, yet super easy to find! Having a tie into the music industry, we constantly have a plethora of guests, ranging from some of the biggest names in rock and country music!
Located in the Scottsdale Airpark, just one block South of The Scottsdale Airport.
- SCOTTSDALE, AZ'S NEWEST WINERY, WINE EDUCATION CENTER, AND TASTING ROOM!
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Founder, Winemaker & Distiller, Desert Rock Industries
Owner & Designer, Napa Valley Surf Club Clothing Line
Retired President, Sonoma Valley Vintners & Growers Alliance Board of Directors
Distributed wine brands, 401K and Headbanger, led the charge while the company opened tasting rooms on the famous Sonoma Plaza and historic Treasure Island. The company continued to expand with strategic partners joining the efforts which enabled the launch of Headbanger American Gold Whiskey.
In 2015 the company decided to move all of it's winemaking operations to the thriving Scottsdale, Arizona market. Here, they opened The Desert Rock Urban Winery, Tasting Room, and Wine Education Center. The goal was utilize 14 years of winemaking experience to bring the wine country feel and educational efforts to the nation's fifth largest metropolitan area.
In 2016, the Desert Rock Team plans to expand the Urban Winery concept to other markets and make each one a part of the local community. There will also be three more spirit lines launched in addition to other wines under the umbrella.